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Pacific Pharmaceuticals USA, Inc Marketing Manager in Rancho Cucamonga, California

Pacific Pharmaceuticals USA Inc.Interested candidates may send their resume to Maria Rehderi maria.rehder@pacificpharma.comiJob titleMarketing Manager Salary Range$ 90K - $ 110K AnnuallyReports toVice President of SalesJob purposePacific Pharmaceutical USA Inc is a fast-growing Company in the U.S.A working to bring innovation to the world of OTC, vitamins, nutritional supplements, and beyond. Reporting to the CEO and the Vice President of Sales, the Marketing Manager will be responsible for planning, developing, and implementing all marketing strategies, marketing communications and public relation to support the business growth. The ideal candidate must have i5+ years of marketing or brand management experience in the CPG industry, ideally in the Vitamin, Supplement, OTCi private label / store brand space. Experience working with cross-functional teams, managed complex strategic initiatives, and executed operating plans to deliver on financial objectives. With an natural Passion for building CPG Sales. This role is key in coordinating projects and launching plans for new SKU rollout.i and participating in business development activities focused on successfully developing the North American business. The successful candidate must be an unconventional thinker and never afraid to challenge the status quo. iDuties and responsibilitiesResponsible for creating, implementing, and measuring the success of a comprehensive marketing, communications and public relations program that will enhance company's image and position within the marketplace and the general public, as well as facilitate internal and external communications.Partner with RandD to develop new products, provide operations with launch forecasts and build out launch deck presentations for sales sell in and in market execution.Develop brand briefs and manage content development for websites (B2C), digital and social media.Prepare selling decks and materials to support sales efforts at retailer in the following classes of trade:i internet, grocery, drug, mass merchant, club, vitamin specialty, natural and alternative channels.Partner with various departments to ensure packaging and promotional materials are up to date and relevant. Make use of market data (Neilsen, IRI, etc.) to identify new opportunities for SKU and portfolio development.Perform consumer insight research to identify research needs and establish programs designed to meet those needs, including deeper consumer understanding and innovation planning.Market analysis to ensure products being launched remain at a competitive value.Participate in PandL management and monthly sales forecasting.Oversee the companyis marketing budget.Plan and exhibit domestic as well as International trade shows/Expos and schedule meeting with prospective clients.Performs other marketing management duties as required.QualificationsEducationMinimum Qualifications: Bacheloris degree in Marketing, Business Administration or a related field from an accredited college or university. MBA is a plus, preferably with focus in Marketing. ExperienceMinimum of 5 years of related Marketing experience with working knowledge of CPG Marketing (preferred experience in Vitamin / supplement / OTC Industry).Knowledge and experience in working with all mass trade channels (Grocery, Drug, Mass, Natural, Club, Specialty, E-Commerce). Natural experience a plus.Experience driving business results including brand plan development, forecasting, quantitative and qualitative research and new product development / launchesStrong background working with syndicated data such as IRISkillsStrong analytical skills with experience in helping to drive the PandL and working with cross-functional teams - a true "Team Player".Strong fundamental business skills as well as the energy level and "disruption mindset" (entrepreneurial spirit and innovative sensibility)Commitment to working with shared leadership and in cross-functional teamsStrong communication skills with out

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