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Salesforce.com, Inc Senior Manager, Healthcare & Life Sciences GTM Demand Generation in San Francisco, California

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing

Job Details

Salesforce is seeking an experienced, well-rounded, dynamic and results-focused marketing professional to drive strategy and integrated demand generation for the Healthcare and Life Sciences verticals. This person will be responsible for supporting demand generation, awareness and consideration for these industries and must be experienced in B2B marketing and a wide range of go-to-market activities.

The candidate needs excellent planning and organizational skills, as well as the ability to collaborate and communicate effectively with partner teams and executive stakeholders while being accountable for results. Analytical capability is key for understanding and managing demand generation, forecasting, budgeting, lead flow, and the many moving parts involved in running an effective marketing campaign/program.

Proven experience in programmatic demand generation through integrated campaigns and customer journeys is critical. Strong working knowledge of digital marketing is important, as well as experience in managing and delivering website content and engaging creative teams and external agencies to effectively execute projects on time and on budget.

This opportunity requires a dynamic, pragmatic and flexible marketing professional with a proven history of success leading and coordinating integrated marketing programs. This position requires strategic insight and planning as well as hands-on execution with the day-to-day coordination and program management of all aspects of the initiatives and campaigns.

Responsibilities:

  • Create a demand generation strategy for the AMER HLS industry working collaboratively with Industry Marketing, Content Marketing, Creative and Channel Owners

  • Drive year-long programming across the entire customer lifecycle to build awareness and deliver pipeline for our sales teams

  • Manage key stakeholders across a matrix business environment to produce integrated plans

  • Collaborate with other marketing specialists to deliver breakthrough ideas and innovation on our go-to-market strategy for net-new business via all relevant mediums and channels (e.g. Digital, events, 3rd party associations and social mediums).

  • Work closely / cross-functionally with several groups in the business (including Industry Marketing, Creative, tactic owners, Campaign counterparts, Go-To-Market, etc.) to deliver exceptional, innovative, and creative marketing campaigns.

Experience/Skills Required:

  • Degree in marketing or similar field

  • 5+ years experience in delivering integrated marketing campaigns

  • Experience with Salesforce applications/technology preferred

  • Expertise with Office products required

Accommodations - If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form. at http://cloud.mail.salesforce.com/accommodations-request-form

Posting Statement

At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at Salesforce and explore our benefits.

Salesforce.com at http://salesforce.com/ and Salesforce.org at http://salesforce.org/ are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce.com at http://salesforce.com/ and Salesforce.org at http://salesforce.org/ do not accept unsolicited headhunter and agency resumes. Salesforce.com at http://salesforce.com/ and Salesforce.org at http://salesforce.org/ will not pay any third-party agency or company that does not have a signed agreement with Salesfore.com at http://salesfore.com/ or Salesforce.org.

Salesforce welcomes all.

Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

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Salesforce is built on a set of four core values: Trust, Customer Success, Innovation, and Equality. By making technology more accessible, we're helping create a future with greater opportunity and equality for all. This has taken our company to great heights, including being ranked by Fortune as one of the “Most Admired Companies in the World” and one of the “100 Best Companies to Work For” eleven years in a row, and named “Innovator of the Decade” and one of the “World’s Most Innovative Companies” eight years in a row by Forbes.

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